White-Label Blood Testing for Health Clinics & Telehealth Providers
Build Your Own Branded Lab Testing Program in Days
Choose Health's white-label platform empowers your practice to offer convenient, affordable blood testing under your own brand. Using a simple at-home finger-prick test, patients can complete lab work virtually or in-clinic.
Our platform includes:
• Nationwide drop-shipping direct to patients
• Fully customizable biomarker panels for any specialty
• White-label packaging, reporting, and branding assets
• Secure API & EHR integrations for automated results
• HIPAA-compliant data handling and privacy protocols
• CLIA-certified lab partners in 49 U.S. states
Why Clinics Partner with Choose Health for
At-Home Testing Solutions
Clinics partner with Choose Health to offer seamless, affordable lab testing without managing logistics or lab relationships. We handle fulfilment, reporting, and compliance - so you can focus on patient outcomes.
• Offer at-home or in-clinic blood testing under your own brand
• Access over 100 biomarkers across hormone, thyroid, liver, kidney, and metabolic panels
• Eliminate manual fulfillment - we handle logistics, shipping, and reporting
• Get results in 2–4 business days via dashboard or API feed
• Scale nationally without managing multiple lab contracts
• Transparent wholesale pricing - low volume minimums with no hidden fees
• Dedicated practitioner support and branded onboarding resources
Types Of Clinics We Work With
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Explore the depth of Choose Health's biomarker menu, which offers over approximately 100 biomarkers and hormones associated with metabolic health, hormonal health and much more.
Total Cholesterol
High-Density Lipoprotein (HDL)
Low-Density Lipoprotein (LDL)
Triglycerides
Lipoprotein(a) (Lp(a))
Apolipoprotein A1 (ApoA1)
Apolipoprotein B (ApoB)
High-Sensitivity C-Reactive Protein (hs-CRP)
Hematocrit
Fasting Glucose
Fasting Insulin
Hemoglobin A1c (HbA1c)
Estimated Average Glucose (eAG)
Total Testosterone
Free Testosterone
Prostate-Specific Antigen (PSA)
Sex Hormone-Binding Globulin (SHBG)
Luteinizing Hormone (LH)
Follicle-Stimulating Hormone (FSH)
Estradiol
Prolactin
Progesterone
Anti-Müllerian Hormone (AMH)
Free Androgen Index (FAI)
Aspartate Aminotransferase (AST)
Alanine Aminotransferase (ALT)
Gamma-Glutamyl Transferase (GGT)
Alkaline Phosphatase
Total Bilirubin
Creatinine
Estimated Glomerular Filtration Rate (eGFR)
Blood Urea Nitrogen (BUN)
Albumin
Cystatin C
Lipase
Amylase
Thyroid-Stimulating Hormone (TSH)
Free Triiodothyronine (Free T3)
Free Thyroxine (Free T4)
Thyroid Peroxidase Antibodies (TPO-Ab)
Cortisol
Dehydroepiandrosterone Sulfate (DHEA-S)
Vitamin D
Vitamin B12
Vitamin B9 (Folate)
Homocysteine
Iron
Ferritin
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Frequently Asked Questions
We hope this FAQ section has addressed some of your common questions. If you have any further queries, please don't hesitate to reach out to us.
Choose Health’s white-label service lets clinics and wellness brands offer their own branded, at-home blood testing kits and patient dashboards. We handle kit fulfillment, CLIA/CAP-accredited lab processing, HIPAA-compliant data management, and optional API integrations.
Each program includes fully branded at-home blood testing kits, a patient-facing results dashboard, and operational support. Kits contain all required lab supplies, a pre-paid mailer to our CLIA/CAP-accredited lab, and step-by-step instructions for collecting a dried blood spot sample at home.
Choose Health supports ~100 biomarkers across metabolic function, liver and kidney health, adrenal and thyroid function and male & female hormone balance. Panels can be customized to include individual biomarkers or bundled panels.
Yes. Clinics and wellness brands can private label packaging, kit contents, emails, and patient-facing dashboards. You can also customize panel composition to match protocols, workflows, and patient goals.
All samples are processed by CLIA- and CAP-accredited laboratories that meet the same standards as hospital and clinical labs, ensuring accuracy and reliability.
Yes. Choose Health uses end-to-end encryption, secure servers, and strict access controls. All testing and reporting is HIPAA-compliant, and Business Associate Agreements (BAAs) are available for enterprise partners.
We ship branded kits directly to your patients. They collect a finger-prick dried blood sample at home and mail it to our accredited lab using the included pre-paid mailer. Results are delivered via our secure portal or through API to your platform.
Most results are ready within 3–5 business days after the lab receives the sample. Turnaround varies by panel complexity and volume; expedited options are available for high-throughput partners.
Yes. We provide API endpoints and webhooks for order creation, sample tracking, and results delivery, enabling seamless integration with EHRs, telehealth platforms, and patient portals.
Most partners launch in 2–6 weeks, including panel selection, branding setup, API integration if needed, and an initial pilot.
Get Started
Reach out to learn how our solution can support your business with its extensive biomarker menu, advanced platform capabilities, revenue opportunities and more.
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